4 Contractual Guarantees

More in writing in your contract than 99% of Bali agencies.

Clauses 1, 2, and 4 have an explicit fallback (discount / free work / redesign) if the target isn't met. Clause 3 (Brand SEO) I pursue at maximum effort — the final result depends on Google's algorithm, not something I can guarantee 100%. Not empty marketing promises · this is a written commitment.

Clause 1

Clause 1: On-Time · Or You Get a Discount

I commit to the contract timeline. Every week late from target = automatic 5% discount off total fee.

Discount breakdown

  • 1 week late = -5% (Rp 250k–2.25M depending on package)
  • 2 weeks late = -10%
  • 3 weeks late = -15%
  • 4 weeks late = -20% (max cap)

Penalty caps at 20% accumulated (4 weeks). Force majeure (natural disasters, third-party failures, client not responding > 7 days) suspends the clause. Detail in Article 4 of the contract.

Clause 2

Clause 2: Performance · Or I Work for Free

Google PageSpeed Insights mobile score ≥ 90 within 30 days post-launch. Not achieved? I work without charge until achieved.

Performance targets

  • Mobile PageSpeed ≥ 90
  • First Contentful Paint < 1.8s
  • Largest Contentful Paint < 2.5s
  • Cumulative Layout Shift < 0.1

Measurement via official PageSpeed Insights tool. Tested 3x in the measurement window, median taken. External factors (client adds third-party plugins, asset changes without notice) suspend the clause. Article 5.

Clause 3

Clause 3: Brand SEO · Maximum Optimization

I optimize your villa's brand SEO as hard as I can in the first 60 days: schema markup, Google Search Console, and full on-page SEO on every page. Target: rank #1 for your villa name on Google — this is my best-effort commitment, not a guaranteed outcome, since Google's algorithm is outside anyone's control.

What this clause covers

  • Verified villa schema markup
  • Indexed in Google Search Console
  • Full on-page SEO on every page
  • Monthly ranking progress report

I report ranking progress periodically via incognito search from Bali (Indonesia IP, Chrome browser, no personalisation), for exact villa name match. Not a basis for penalty · a basis for progress transparency. Article 6.

Clause 4

Clause 4: Design Satisfaction · Or Free Total Redesign

30 days post-launch, if you're not happy with the design, I redesign it from scratch · free. Not minor revisions · full redesign.

What's included

  • Full redesign (not minor revisions)
  • Brand identity refresh if needed
  • Re-development based on the new mockup

Client must submit written feedback within 30 days post-launch with specific references (mockup, example, description). Activation window: day 1–30 after go-live. Article 7.

One Last Question

How much commission is your villa paying this month?

15 minutes, free, no commitment. What you leave with: your villa's own OTA commission maths, and an honest read on whether a website fixes it. If I don't think it will, I'll say so · you get me, not a bot and not an account manager.

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